Information Content is the ultimate value provided by Webstart.
Typically our content is found through one of
thousands of sites that link to our Web content.
You can see some of these sites either by looking at some of our
log data, e.g. our
top 2,000 references or by looking
at some of what the search engines say about who links to us. For
indicate our links come from.
We provide a page that describes and links to some of our award winning Web content through this
"Content" link (as above).
We enhance our
sponsor's advertising value by
the interest match (what we call focus) between our readers and sponsors.
World Wide Web technology allows us to achieve focus that goes beyond what is
possible with traditional mass media, largely by exploiting the
direct contact between the reader's browser and our
advertising policy and logging modules. If you are considering
advertising on the World Wide Web, we invite you to consider our
advertising opportunities through the "Advertising" link above.
If you are wondering about how Web advertising works, we have provided a
Web Advertising Tutorial for
click through logs
so that you can evaluate the effectiveness of advertising with Webstart.
In most cases we can start running your banner ad within a few
days. You will see the increased traffic to your Web site